DTC EXPERTS

FEBRUARY 13, 2025
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Explore all our talks from past conferences below. If you find something relevant or helpful, please feel free to share these with your friends and colleagues. Enjoy!

DTC Experts NYC Spring 2024

At DTC Experts NYC Spring 2024, Tony Yu, Co-Founder of Vessi, spoke about the saturation playbook and social clusters he leveraged to drive mass awareness and 9 figures in annual revenue. This panel was moderated by Nik Sharma, Founder & CEO of Sharma Brands, on May 30th, 2024.
NYC Spring '24: Building Top of Funnel for Vessi
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At DTC Experts NYC Spring 2024, Deepti Janveja, Head of Growth Marketing at Seed Health, spoke about how they leveraged TV advertising with Tatari to scale their performance marketing program and acquire new customers. The panel was moderated by Austin Santino, Senior Client Development Manager at Tatari.
NYC Spring '24: How Seed Health Used Convergent TV to Unlock Growth
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Ian Sweeney, Senior Manager of Digital Experience at BRUNT Workwear, Libie Motchan, Co-Founder of Fulton, and Drew Marconi, Co-Founder & CEO of Intelligems, spoke about how to unlock hidden margin through offer testing at DTC Experts NYC Spring 2024.
NYC Spring '24: Profit Optimization 101
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At DTC Experts Spring 2024 on May 30th, 2024, we heard from Matt Mullenax, Co-Founder & CEO of Huron, Drew Sanocki, Co-Founder & Co-CEO of PostPilot, Karim El Rabiey, Co-Founder & CEO of Pearmill, and Courtney Toll, Co-Founder & CEO of Nori, on multi-channel acquisition strategies they are seeing work across the DTC landscape.
NYC Spring '24: Scaling Online & Offline Acquisition in 2024
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Bunmi Familoni, Head of Growth & Ecommerce at Magic Spoon, Charlie Denby, Director of Growth at Canopy, Ricky Weiss, Director of SEO at Socium Media, and Sam Sherman, Co-Founder of Socium Media, spoke about how consumer brands can leverage SEO to grow their presence online and attract high value customers.
NYC Spring '24: SEO Success Fueled by Brand Building
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At DTC Experts NYC Spring 2024, we held a panel with Bryce R, Retention Lead at Caraway Home, Jordan Sack, Retention Marketing Lead at GOAT Foods, and Michael Diesu, Co-Founder of Revenue Roll, who spoke about the importance of understanding website visitors to maximize value.
NYC Spring '24: Understanding Your Visitors to Maximize Retargeting & Retention
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We kicked off DTC Experts NYC Spring 2024 with Deepa Gandhi, Co-Founder & Chief Operating Officer of Dagne Dover, sharing her journey on how she scaled her company to 9 figures in revenue. This panel was moderated by Nik Sharma, Founder & CEO of Sharma Brands.
NYC Spring '24: Dagne Dover's Growth Through Product & Community
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DTC Experts LA Spring 2024

For our final keynote of DTC Experts LA 2024, we had the honor of having Jason Panzer join us to talk about his journey scaling Hexclad to $500 million in sales. Hexclad is one of the fastest growing consumer brands in the industry today, and Jason Panzer revealed several insights on the how he thinks about scaling the business and its operations. Join us at our conferences at dtcexperts.co to watch speakers like Jason live.
LA 2024: Hexclad's Strategy to Scaling Hiring Systems, Ops, & Marketing
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Ismail Salhi scaled his DTC brand Wildgrain to $30 million in revenue in 3 years. At DTC Experts LA 2024, he spoke about how he was able to accomplish this via outsourcing, leveraging the help of George Tillotson and his team at Peak Support, a customer support outsourcing company.
LA 2024: Outsourcing as a Lever for Profitable Growth
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Amanda Marie, Founder & CEO of Misses Kisses, Danielle Legatt, Operations Director at Misses Kisses, and Ellen Zhang, Strategic Partnerships Manager at Gorgias, took the stage at DTC Experts LA 2024 to discuss the future of customer experience and retention for DTC brands.
LA 2024: The Future of Customer Experience & Retention
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At DTC Experts LA 2024 held on April 25, 2024, we heard from Sarina Rubin, Sr. Director of Performance Marketing at VEGAMOUR, Nik Sharma, Co-Founder & CEO of Sharma Brands, and Daren Limas, VP of Business Development at Nostra, on the importance of a reliable and fast-loading storefront in converting customers to purchase.
LA 2024: Optimizing the Digital Experience from Ad to Purchase
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John Coyle, Head of Professional Services at Triple Whale, gave a short keynote at DTC Experts LA 2024 on customer segmentation and how to get the most out of your highest value customers.
LA 2024: Tactics for Getting More of Your High Value Customers
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John Perasco, VP of Digital at Saie Beauty, and Eli Weiss, VP of Retention Advocacy at Yotpo & Ex Sr Director of Customer Experience & Retention at Jones Road Beauty, joined us on stage at DTC Experts LA 2024 to discuss the key role retention strategies played in Saie Beauty crossing $100 million in sales.
LA 2024: Adapting Your Retention Strategy to 9 Figures
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DTC Experts LA 2024 kicked off with a panel featuring Nik Sharma, Founder & CEO of Sharma Brands, Isaac Medeiros, Founder of Mini Katana & Co-Founder of Kanpai Foods, and Sarah Zurell, Chief Marketing Officer of Chinese Laundry.
LA 2024: Organic Marketing & Community as an 8-Figure Channel
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DTC Experts LA 2024 convened 100+ leading brand founders, executives, and marketers in West Hollywood for a one-day summit on April 25th, 2024.
DTC Experts LA 2024 Recap
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DTC Experts NYC Fall 2024

Our ending keynote panel at DTC Experts NYC Fall 2024 featured Justin Silver, Co-Founder of AAVRANI, and Courtney Toll, Co-Founder & CEO of NORI, moderated by Arthur Root, Founder & CEO of Nostra.
NYC Fall '24: Founders on Scaling Through Q4 and Beyond
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Sylvette Sein, Chief Marketing Officer at Venus et Fleur, and Arthur Root, Founder & CEO of Nostra, spoke on a panel at DTC Experts NYC Fall 2024 about how to optimize your storefront and website for maximum conversion during high traffic sessions.
NYC Fall '24: Driving Sales During High-Traffic Sessions
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This panel at DTC Experts Fall 2024 on September 29th, 2024 covered the power of direct mail and its capabilities for both acquisition and retention, led by Drew Sanocki, Co-Founder & Co-CEO of PostPilot, and Anton Blagov, Head of Growth of Get Joy Food.
NYC Fall '24: Finally an Alternative to Meta for Acquisition
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Caleb Madsen, VP of Growth at WIN Brands Group, Eric Santiago, Head of Growth at Purity Products, and Alex Song, Founder & CEO at Proxima, spoke about the power of predictive data intelligence in lowering acquisition costs and increasing customer LTV.
NYC Fall '24: Turning Data Into Efficient Growth
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At DTC Experts NYC Fall 2024, we had experts from both the brand and vendor side share their perspectives on how to increase customer lifetime value on the backend via retention strategies and great customer experience. Speakers included Helena Youhana, Director of Growth at Topicals, Alissa Myers, Senior Manager of DTC Ecommerce at Supergoop, Ethan Cohen, GM of Subscripions & Ecosystem at Yotpo, and Rohan Kapoor, Partnerships Lead at Gorgias.
NYC Fall '24: Increasing Customer LTV From a Retention & CX Perspective
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In this panel at DTC Experts NYC Fall 2024, Noah Tucker, Founder & CEO of Social Snowball, and Nik Sharma, Founder & CEO of Sharma Brands, talked about the shift from the traditional affiliate model with publishers to the modern influencer channel that brands can use to thrive today.
NYC Fall '24: Influencer as an Acquisition Channel
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Heading into Q4, Meghan Holzhauer, Chief Marketing Officer at STATE Bags, Camelia H, Head of Data Science at Black Crow AI, Nima Gardideh, Co-Founder & President at Pearmill, and Trent Turner, Performance Marketing Lead at Live It Up, shared their thoughts on the performance marketing landscape and how they were gearing up for Black Friday Cyber Monday at DTC Experts NYC Fall 2024.
NYC Fall '24: Scaling Performance Marketing in Q4
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NYC Fall '24: Preparing for BFCM & The Holiday Season
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DTC Experts NYC Winter 2024

Rob Schutz is the Co-Founder & ex Chief Growth Officer of the incredibly successful healthcare technology company Ro. Previously, he served as Employee #7 and VP of Growth at BARK, an iconic DTC brand. Rob shared his tremendous experience in the industry to help DTC brands in our audience think through new acquisitions strategies and how to progress through the funnel as they scale. This panel was moderated by Nik Sharma, Founder & CEO of Sharma Brands, at NYC Winter 2024.
NYC Winter '24: Moving Up the Acquisition Funnel with Rob Schutz
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At DTC Experts Winter 2024, we had Eric Osman, Founder & CEO at Mockingbird, Justin Seidenfeld, Co-Founder & President at Canopy, and Max Brenner, Co-Founder of With Coverage, speak on a panel about protecting your brand via optimizing risk management and insurance coverage on your supply chain.
NYC Winter '24: Protecting Your Brand
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Bryant Jaquez, CEO of BuddyLove, and Rohan Kapoor, Senior Partnerships Manager, spoke at DTC Experts in Feb 2024 about the power of well managed customer experience in driving incremental sales.
NYC Winter '24: Customer Experience as a Growth Function
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NYC Winter '24: Growth Strategies to Scale Brands
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NYC Winter '24: Driving The Best Post Click Experience
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NYC Winter '24: Data Driven Retention Strategies
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NYC Winter '24: Beyond Conventional Funding Alternative Paths for DTC Brands
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Nik Sharma, CEO of Sharma Brands, and Ben Cogan, Co-Founder of Agora Brands speak about the broader landscape for DTC brands today. They cover Ben's journey building Agora Brands; fundraising versus bootstrapping; hiring; and what it takes to build a successful DTC brand.
NYC Winter '24: The Macro Landscape for DTC Brands
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DTC Experts NYC Fall 2023

The DTC Experts NYC Fall 2023 Summit kicked off with a panel from some incredible founders: Nik Sharma, CEO of Sharma Brands & HOOX, Melanie Travis, Founder & CEO of Andie, and Steph Hon, Founder & CEO of Cadence.
NYC Fall '23: The Founder's Journey
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Dovas Zakas, Co-Founder & CMO of The Pets Table, Andrew Case, Co-Founder of NoonBrew, Nik Sharma, CEO of Sharma Brands and HOOX, and Caroline Levere, Founder & COO of GrapevineAI, took the stage to talk about whitelisting on paid social campaigns. A huge thank you to GrapevineAI for co-hosting the DTC Experts NYC Fall 2023 Summit.
NYC Fall '23: Building a Scalable Content Machine
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Justin Holmes, CMO of Gorgias, interviewed Amanda Kwasniewicz, VP of Customer Experience and Employee #1 at Love Wellness, on the various CX strategies and insights that Love Wellness has leveraged to scale past 3 million orders.
NYC Fall '23: Customer Experience as a Growth & Retention Lever
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Curtis Ulrich, Director of Ecommerce at Aviator Nation, and Kim Nguyen, Senior Director of DTC & CRM at Supergoop!, both shared the retention strategies that are working best for their brands heading into BFCM 2023. This panel took place at the DTC Experts NYC Fall 2023 Summit and was moderated by Ethan Cohen, General Manager & Vice President of Subscriptions at Yotpo.
NYC Fall '23: Reaching Your Retention Potential
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Nik Sharma, CEO of Sharma Brands, and Brad Elevar, Founder & CEO of Elevar, got deep in the weeds on attribution and tracking customers across platforms at the DTC Experts NYC Fall 2023 Summit. They covered iOS 17, link tracking protection, Facebook click id, one-step checkout, and what all of this means for brands today.
NYC Fall '23: When Your Pixels Have a Midlife Meltdown
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Ismail Salhi, Co-Founder & CEO of Wildgrain, shared how he scaled his brand to $30M in revenue in just 3 years with only 6 employees. This panel took place at the DTC Experts Summit in NYC and was moderated by George Tillotson, Sr Director of Business Development at Peak Support.
NYC Fall '23: $30M in Revenue with 6 Employees
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Eric Osman, Founder & CEO of Mockingbird, Katie Kaps, Co-Founder & CEO of HigherDOSE, and Alek Koenig, Founder & CEO of Settle, spoke on stage at the DTC Experts Summit about choosing between different sources of financing, reaching profitability, tracking cash flow metrics, and negotiating with suppliers.
NYC Fall '23: The Power of Alternative Financing
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